The Pursuit of Profit

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Hi Reader,

Did you know obesity is the second leading cause of preventable deaths in the United States? And comorbidities for obesity — like diabetes, hypertension, and heart disease — are increasingly expensive to treat.

That’s why, in the next six years, the consumer weight loss sector is anticipated to reach $305 billion.

While the market is shifting to a medical model, we’ve been looking at a franchise brand that has been a leader in the sector for almost 20 years. And we love what we see in Medi-WeightLoss.

What Sets Medi-WeightLoss®️ Apart

• The nation’s largest medically supervised weight loss franchise: With just 107 locations across 25 states, the company stands out for its quality over quantity approach, with plenty of growth opportunities for potential franchise investors.
• Health insurance billing and coverage: Accepts all major private pay insurance for patients with a BMI of 30+ or a comorbidity, increasing accessibility to services.
• Comprehensive patient care: A 12- to 13-week program begins with physical exams, patient history, blood work, and detailed body weight composition in order to focus on fat loss and guard against loss of muscle mass.
• Proprietary-branded and FDA approved supplements: Weekly injections aid in appetite control, mood swings, and energy (including vitamin B blends and other amino acids) that are effective and high-margin for the franchisee.
• High patient retention and referrals: Patients typically lose 5 to 10 lbs during the first week, and about 3 to 5 lbs thereafter. The program’s effectiveness means the patients achieve their objectives, and share their results with others.

Questions about how Franocity advises clients to find the right balance between risk and opportunity during a weird, stagflationary, election-year economic environment?

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Or book a 30-minute consultation so we can talk about opportunities in the health sector or another of our favorites, home services brands.

Why Franocity is excited about Medi-WeightLoss®️

• Patient value: High margins on weekly visits, including branded supplements and a 12- to 13-week program means each patient generates about $2,500.
• Franchise advertising support: Medi-WeightLoss®️ supports locations with an in-house marketing team who generates about 2,000 leads per month.
• Patient revenue & growth: With 500 patients, franchises generate an average of $1.46 million annually — with a net income between $850k and $900k.
• Upfront franchise fee $45k: The franchise has significantly reduced its fees to facilitate growth which lowered the all-in cost to $99k.

Five-star staffing model

We talk a lot about the importance of understanding the employment market of a particular investment opportunity. Medi-WeightLoss®️ seems to have figured out a terrific model for recruiting and retaining staffers.

The business is built to run with four to five employees. All are professional, heavily weighted toward medical professionals.

Physicians love this business because they aren’t required to be on site. They supervise a physician’s assistant or nurse practitioner. It’s an opportunity for a physician to earn extra income without the stress of being on call or dealing with emergencies.

Are you an ideal investor?

The ideal Medi-WeightLoss®️ franchise owner has experience in at least one of these areas:

• Strong background in sales — especially as a team lead in the pharmaceutical industry.
• Mid-level corporate manager — strong in analytics — looking for a career change.
• Multi-unit director with business or franchise experience — strong operations background.

Think you might be a fit for Medi-WeightLoss®️ or another brand in our favorite sectors? We’d love to talk with you and help you find a business that sets you up for success. Book a 30-minute call now.

Be well,

The Franocity Team